Sia Ea

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objective
 

 

To create smart design driven by strong concepts and focused on usability and functionality. To work with brilliant and inspiring people. To wow people.
professional profile
 

 

Senior Graphic Designer with 10+ years of professional experience in print, web and mobile environments. Accumulated successes in a wide range of areas including traditional print design, web design and optimization, front end web application development, information architecture, user interface for both web and mobile devices, CRM administration, and online marketing. Adept at delivering multiple concurrent projects, managing expectations, building trust and aligning goals. Formally recognized for creative talent, and positive attitude and work ethic.
experience
 

 

Vettro Corp, New York, NY

Creative Manager, 2003 – 2008

Production, design, and branding of all marketing materials including corporate web site, collateral, trade show displays, print and online ads, html emails, direct mail, media kits, packaging designs, promotional pieces, web applications, and mobile applications.

  • Promoted twice from Designer to Senior Designer and finally Creative Manager.
  • Reported directly to the Vice President of Global Marketing
  • Worked directly with Global 500 partners including Sprint, AT&T, BlackBerry, and Motorola.
  • Directed in-house and contracted creative and programming talent.
  • Accountable for achieving statistically successful and competitive web and print advertising campaigns.
  • Generated over 10,000 leads and tracked them in Salesforce.com
  • Saved the company $20,000+ annually by bringing print production inhouse.

National Audubon Society, New York, NY

Web Developer, 2000 – 2003

  • Designed, wire framed, coded, tested, and maintained global web site
  • Implemented the Stellent Content Manager (Oracle) into website
  • Used the latest usability research, and WebTrends analysis to improve site
  • Managed integration of new Audubon brand into the website
  • Worked with chapters and state offices (300+) around the country to help them maintain National Audubon brand, and to simultaneously establish their own personal identity.
education
 

 

School of Visual Arts, New York, NY
BFA in Graphic Design [GPA 3.8]

SUNY at Buffalo, Buffalo, NY
Communication Design

New York University, New York, NY
Digital Communication and Media

recognition
 

 

  • Four pieces exhibited at Art Director’s Club gallery, 2003
  • Entries accepted into Graphis and Type Director’s Club, 2003
  • Audubon Magazine — National Magazine Award Finalist in the design category, 2002
skills
 

 

Adobe Photoshop, Illustrator, Indesign, Imageready, Dreamweaver, Quarkxpress, Wordpress, Salesforce.com, various content management systems (CMS), css, hml, xhtml coding with tableless CSS Layout, CRM software, xml, javascript, subversion, cvs.

Proficient on both Windows and Macintosh platforms.

Bilingual: English and Chinese. I’m a ranked foosball player.